Even fake fur isnt 100% free of animal fur. It has been known to contain dog or cat hair. While the demand for a product is there, there will always be suppliers willing to do whatever they can to have a share in the multi-million pound market. Personally I would drag every fashion designer that used the fur in their designs, and every person willing to wear it, to a country and watch their fur coat being made from start to finish, then see if they have any morals. Cruelty happens on a daily basis, many choose to stay blinkered.